The company wanted a simpler engagement model with lower app dependency and higher user participation.
Created a WhatsApp-first loyalty ecosystem enabling WhatsApp onboarding, QR claim submissions, reward notifications, AI chatbot support, redemption updates and engagement campaigns.
Faster onboarding, higher communication reach, increased user participation, better engagement response rates and simplified user experience.
“WhatsApp is where our trade lives so that's where our loyalty program lives now.”
— Trade Marketing Lead, FMCG Trade BrandReady to engineer loyalty? Get a free consultation.